LUMINA™
Active Clinical Serums

· Legal · LUMINA™ ·

Privacy, protected with the same
care as your skin.

Last Updated · July 2026Karachi, PakistanEffective Immediately

At LUMINA™ ("we," "us," or "our"), we value the trust you place in our clinical skincare formulations and are committed to protecting your personal privacy.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and purchase our products. By using our website, you agree to the collection and use of information in accordance with this policy.

01

Information We Collect

To process your orders and provide a seamless shopping experience, we collect the following personal information:

  • Contact Information — Full name, phone number, email address, and billing/shipping address.
  • Order Details — Products purchased, transaction history, and payment method selected (e.g., Cash on Delivery or online transfers).
  • Technical Data — IP address, browser type, device information, and interaction data (pages viewed, time spent on site) collected automatically through cookies and pixels.
02

How We Use Your Information

We use the information we collect for the following purposes:

  • Order Fulfillment — To process, pack, and ship your skincare orders to your designated address.
  • Order Verification — To contact you via SMS, WhatsApp, or phone call for order confirmation and address verification before dispatching Cash on Delivery (COD) parcels.
  • Customer Support — To assist with inquiries, product usage guidance, and return/exchange requests.
  • Marketing & Personalization — To send you email or WhatsApp updates regarding new serum drops, skincare routines, and exclusive discounts (you may opt out at any time).
  • Site Optimization — To analyze user behavior and improve our website functionality, product offerings, and customer experience.
03

How We Share Your Information

We do not sell, rent, or trade your personal data to third parties. We only share necessary information with trusted operational partners under strict confidentiality:

  • Logistics & Courier Partners — We share your full name, delivery address, and contact number with our registered third-party couriers (such as Trax, Leopards, PostEx, or TCS) strictly for delivering your parcel and coordinating delivery times.
  • E-Commerce & Hosting Platforms — Our store data is processed through secure, encrypted e-commerce hosting platforms (e.g., Shopify) that store your data on secure servers.
  • Marketing & Analytics Tools — We use digital analytics tools (such as Meta Pixel and Google Analytics) to measure ad performance and deliver relevant skincare advertisements to interested audiences.
04

Cookies and Tracking Technologies

Our website uses cookies (small data files stored on your device) to remember your preferences, keep items in your shopping cart, and understand how you navigate our site. You can choose to disable cookies through your browser settings, though some website features may not function properly as a result.

05

Data Retention & Security

We implement industry-standard administrative, technical, and physical security measures to protect your personal data from unauthorized access, loss, or alteration. We retain your personal and order information only for as long as necessary to fulfill the purposes outlined in this policy and to comply with legal obligations.

06

Your Rights and Choices

You have the right to:

  • Access the personal information we hold about you.
  • Request corrections to any inaccurate or incomplete contact details.
  • Request the deletion of your customer account or personal data from our systems.
  • Opt out of promotional marketing messages at any time by clicking the "unsubscribe" link in our emails or replying "STOP" to our SMS/WhatsApp broadcasts.
07

Third-Party Links

Our website may contain links to third-party websites (such as social media platforms like Instagram or Facebook). We are not responsible for the privacy practices or content of these external sites and encourage you to read their privacy policies.

— End of Policy —